Thursday, April 5, 2018


   Facebook sent a cardiologist to several major U.S. hospitals to pitch a scheme that would combine a patient's medical file with user data collected by the beleaguered social media giant, in order to "figure out which patients might need special care or treatment," reports CNBC.
   The collaboration between Facebook and Hospitals would figure out if a user's combined information could improve patient care - for example, if an elderly patient doesn't have nearby close friends or much community support, the Facebook program might decide to send a nurse over to check in after a medical procedure.
   Of course, no word on whether this data would be then sold - perhaps to insurance companies, or whether Facebook would use patient data to better "microtarget" patients with relevant advertisements for pharmaceuticals used to treat various conditions.
    The program, which "never progressed passed the planning phase" according to Facebook, was put on pause after the Cambridge Analytica data harvesting scandal raised concerns over the company's policies governing data collection and use.

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