François-Philippe Champagne, the trade minister, tweeted out Sunday that Canada will launch three “landmark” trade missions this year — the first-ever LGBTQ2 mission; the first-ever mission devoted to indigenous business owners; and a women in business mission.
In the old days — before Champagne revealed his cunning plan — trade policy was based on promoting goods made by low-cost Canadian producers to other countries that might want to buy those goods at competitive prices.
In Champagne’s world of identity trade, “it’s time for more ambition and a whole lot more of us in the game”, particularly if you are a hyphenated business owner with an eye for some free government money. That should, of course, have read “with an eye for rapidly growing export markets.”
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