Anyone with an Amazon Alexa device has likely noticed that the smart speaker has tried to upsell them while asking about the weather in the last few months. This is because Amazon understands there is fading interest in its money-losing Alexa voice-controlled smart speaker division.
According to internal data obtained by Bloomberg, 15% to 25% of new Alexa users during 2018 through 2021 completely abandoned the device in the second week of ownership.
There have been countless complaints, 75,000 and counting, of Amazon users fed up with the company's surveillance capitalism tactics to harvest their data with the core purpose of profit-making. This has spawned into at least three class-action suits alleging that Amazon devices recorded people without permission.
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